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OSSOT
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Lead to commission

Real-estate brokerages

A brokerage is a machine for converting attention into transactions and relationships into repeat business. Most can only measure the first half.

The operating problem

Attribution dies before the payout

The source is recorded at capture and lost by completion, so portal spend, the referral network and the repeat client all look equally successful.

The client relationship sits in a personal phone

When an agent leaves, the history goes with them. The company keeps the transaction record and loses the thing that produced it.

Every payout is an arithmetic dispute

Referrer, lister, closer, team lead and company, with adjustments. Run in a spreadsheet, it is re-litigated monthly and quietly erodes trust with the top producers.

Management sees activity, not the business

Call counts and viewing numbers are easy to report and tell you almost nothing about whether the pipeline is healthy.

What it does

  1. 01

    Enquiries readable by source

    Every enquiry carries the channel that produced it, so lead flow can be read by source instead of arriving as one undifferentiated number.

  2. 02

    Relationships as company assets

    Full history held centrally with role-based visibility. Continuity survives a departure because the business, not the handset, holds the record.

  3. 03

    Commission that keeps its own arithmetic

    Set the rate and the splits on the deal and the numbers follow — recalculated on every change, visible to the people they affect, approved before payment.

  4. 04

    Reporting management can act on

    Where deals stall, which sources pay for themselves, committed against collected, and how dependent the business is on any one producer.

Start a private conversation.

Tell us how your business operates today and where it is breaking. We will tell you whether OSSOT is the right fit.